Prosus Strategy Share Day

Prosus Johannesburg came alive with a bold live-hybrid Strategy Share Day, connecting local teams to the global conversation through prestigious broadcasting capabilities.

Bridge local teams into Prosus’ worldwide strategy conversation, sparking excitement about the company’s bold direction while embodying its innovative, future-focused identity through a high-energy hybrid format.

Synchronise flawless in-person and virtual delivery across time zones and production teams, creating a unique Johannesburg experience that complemented the global show without slipping into conventional corporate territory.

The activation extended global visuals into an immersive, unconventional space pulsing with creativity:

• Live-stream synced to international broadcast via IRT and LED screens.
• LED drummers kicking off with high-impact rhythm.
• Hierarchy-breaking seating and dynamic staging.
• Snack bars and grazing stations fuelling spontaneous connections.
• Curated lighting, sound and brand language energising every moment.

Seamless collaboration with Dutch/UK partners shaped the local extension, from thematic space planning and full AV/lighting integration to entertainment procurement and live showcalling.

Delegate flow featured unconventional seating, snack bar concepts and on-site rehearsals, backed by venue management, supplier coordination, budget oversight and continuous stakeholder alignment.

Johannesburg delegates emerged energised and aligned with Prosus’ global vision, proving strategy shares can shatter corporate norms, sparking belief, connection and forward momentum through innovative production and playful touchpoints.